To lead the strategic sales and marketing initiatives for Saudi Arabian real estate assets, specifically targeting investors across the ASEAN region (Malaysia, Singapore, Indonesia, Vietnam, China, and Thailand). This role serves as the commercial bridge between Saudi Arabia and Southeast Asia, requiring a dynamic leader capable of building international distribution channels, organizing cross-border property exhibitions, and articulating the value proposition of Saudi Vision 2030 to overseas investors.

Job Description:

A. Strategic Sales & Business Development (ASEAN Region)

Strategic Leadership: Provide holistic leadership for the Sales and Marketing division, aligning regional strategies with corporate objectives to drive revenue growth and enhance brand positioning across ASEAN markets.

Market Penetration Strategy: Design and execute a comprehensive sales roadmap to introduce Saudi residential and commercial properties to the ASEAN market. Identify and prioritize high-potential feeder markets, specifically targeting investors in China, Indonesia, and Thailand.

Channel Partner Ecosystem: Build, manage, and motivate a robust network of international real estate agencies and distribution partners.

Investor Acquisition: Actively source and cultivate relationships with potential Individuals and institutional investors looking to diversify their portfolios into the Middle East.

B. Marketing, Branding & Market Intelligence

Market Intelligence: Deliver data-driven product strategy insights, including deep-dive analysis of market trends, customer preferences, and competitor pricing to guide project positioning and pricing strategies.

Campaign Execution: Lead the end-to-end planning of integrated marketing campaigns, international property roadshows, investment seminars, and private preview events in key ASEAN capital cities.

Digital & Brand Consistency: Oversee digital marketing campaigns targeting ASEAN buyers, ensuring all materials are culturally adapted and available in relevant languages (e.g., Mandarin, English, Thai) while maintaining strong ROI.

C. Product Management & Stakeholder Relations

Developer Relations: Maintain strong liaison with Saudi Arabia-based developers (both internal MGB projects and third-party partners) to ensure the sales team has access to up-to-date inventory lists, pricing strategies, and promotional packages.

Site Coordination: Travel frequently to Saudi Arabia to visit project sites, gather marketing content, and facilitate site visits for prospective VIP investors from ASEAN.

D. Governance & Sales Operations

Regulatory Compliance: Ensure all cross-border sales activities comply with Saudi regulations and the legal frameworks of the target ASEAN countries (e.g., housing developer advertisement rules).

Performance Reporting: Prepare detailed monthly sales performance reports, pipeline analysis, and market intelligence updates for Senior Management review.



Job Requirements:

Education:

Bachelor’s degree in marketing, Business Administration, International Business, or Real Estate Management.

Experience:

8–12 years of progressive experience in real estate sales and marketing.

Mandatory: Proven track record in International Project Marketing (selling overseas properties to local buyers).

Experience in the Middle East property market or selling to Asean investors is a distinct advantage.

Skills & Languages:

Proficiency in English is mandatory.

Knowledge of other ASEAN languages (Mandarin, Bahasa Indonesia, Thai, Vietnamese) or Arabic is an added advantage.