Responsibilities of the role

Identify and analyze E-Commerce consumers’ needs and preferences for P&G’s products, providing actionable insights to the Brand / SMO teams

Leverage AI tools, scrapers, and analytics to identify emerging consumer opinions / trends / products, and translate them into actionable insights / content / social programs that will maximize sales for P&G

Path to Purchase analytics to help identify the most efficient tools / methods to reach maximum potential target consumers w/ highest ROI.

Competitive Analysis

CARSX Analysis

ROI Analysis & Input Sufficiency

Job Qualifications

Past experience in Digital domains, data science, data analytics, data engineering and data insights

Strong strategic thinking and problem-solving abilities

Strong analytical ability to develop data driven Ecommerce strategies.

Excellent leadership skills with the ability to communicate effectively and work collaboratively within a team environment

Strong thought leadership skills and ability to lead change and drive innovation.