Business Manager

KEY RESPONSIBILITIES

SALES & MARKETING:
-Implement offline and online marketing strategies to drive loan applications, increase brand awareness, and support business growth targets.
-Boost marketing through car dealer engagement and visitation, attending dealer events.
-Through dealer engagement conduct market intelligence competitor analysis to identify opportunities, pricing gaps, and new customer segments.
-Collaborate with Digital (social media, online presence) marketing team for digital marketing efforts.

QUALIFICATIONS & EXPERIENCE
-Minimum Bachelor's Degree in Finance, Business, Marketing, Economics, or a related field.
-Minimum 5–8 years experience in business development/marketing within a financial institution, fintech, or licensed financing company.
-Hands-on experience planning and executing marketing campaigns (digital and traditional).
-Strong commercial acumen — ability to assess business viability, market opportunities, and product positioning.
-Good knowledge of credit assessment methodologies, financial statement analysis, and credit bureau tools (CCRIS, CTOS, RAMCI).
-Proficient in Microsoft Office (Excel, Word, PowerPoint)
-Excellent written and verbal communication skills in Mandarin, English and Bahasa Malaysia to effectively communicate with our diverse client base and stakeholders.
-Results-driven, adaptable, and able to manage multiple priorities in a fast-paced environment.