E-commerce

• 3 years and above of experience in e-commerce, or online retail.

• Strong understanding of e-commerce platforms / marketplaces (Shopee, Lazada, TikTok Shop).

• Develop and execute the overall e-commerce strategy across all platforms (own website, marketplaces like Shopee, Lazada, TikTok Shop, Facebook, Instagram, TikTok, XHS and etc.)

• Manage day-to-day e-commerce operations including product listings, content, pricing, order fulfilment, inventory, and customer service.

• Monitor and optimize online store performance to maximize sales, conversion rates, and customer retention.

• Plan and implement digital marketing campaigns (SEO, SEM, social media ads, email marketing) to drive traffic and revenue.

• Analyze data and performance metrics to identify growth opportunities and areas for improvement.

• Liaise with marketing, logistics, finance, and IT teams to ensure a seamless online shopping experience.

• Maintain up-to-date knowledge of market trends, competitor activities, and emerging e-commerce technologies.

• Work closely with marketplaces on campaign participation, promotional mechanics, and platform optimizations.

• Write simple marketing captions and create basic designs, help coordinate online promotions or company events.

• Assist the manager with daily marketing tasks and reports.