E-commerce, Marketing Executive

Key Responsibilities

• Plan and execute online and offline marketing campaigns and promotions.

• Manage digital advertising platforms including Google Ads, Facebook, Instagram, TikTok, and Rednote (XHS).

• Create engaging social media content and advertisements to drive sales and improve performance metrics.

• Conduct keyword research and assist in Google Ads optimization.

• Set up and monitor Meta Ads and Google Ads campaigns; analyze performance across organic and paid channels.

• Optimize campaigns and conduct post-campaign performance analysis.

• Pitch, onboard, and manage merchants and brand partners for campaigns and events.

• Handle shopper order matters and resolve merchant-related issues.



Requirements

• Bachelor’s Degree in Marketing, Digital Marketing, or related field.

• 1–3 years of experience in e-commerce or digital marketing.

• Hands-on experience with Google Ads and Meta Ads is preferred.

• Experience managing TikTok and Rednote (XHS) is an advantage.

• Good command of English and Mandarin (written and spoken).

• Mandarin proficiency required (written and spoken) for XHS platform management.

• Strong analytical skills and ability to interpret marketing data.



What You’ll Gain

• Exposure to end-to-end e-commerce operations

• Hands-on experience managing multi-channel performance marketing

• Opportunity to work closely with brands, merchants, and campaign strategy

• Fast-paced environment with real impact on sales (GMV) and growth