Manager/Senior Manager Sales & Business Development

1. Strategic Revenue Growth Planning & Budget Realisation

· Develop and execute comprehensive sales strategies that align with the company's overall business objectives

· Create long-term market expansion plans

· Identify and penetrate new market segments and industries

· Deliver sales to budget

2. Customer Relationship Management

· Build and maintain strategic relationships with key customers and decision-makers

· Develop a robust customer retention strategy

· Ensure high levels of customer satisfaction and loyalty

· Manage sales cycles and negotiate high-value contracts

3. Market Intelligence and Competitive Analysis

· Conduct ongoing research on market trends, customer needs, and competitive landscape

· Analyse market dynamics and identify emerging opportunities

· Develop competitive positioning strategies

· Monitor industry innovations and technological advancements

4. Cross-Functional Collaboration

· Work closely with NPI, Engineering, Production, and Finance teams

· Align sales strategies with production capabilities

· Facilitate communication across departments to ensure smooth implementation of sales initiatives

5. Business Development and New Market Penetration

· Identify and pursue new business opportunities

· Develop strategies for entering new markets or industries

· Establish partnerships and strategic alliances

6. Pricing and Margin Management

· Balance competitive pricing with profitability

· Analyse cost structures and pricing models

· Optimise product mix and margins

· Implement value-based pricing approaches

7. Risk Management and Compliance

· Ensure sales practices comply with legal and ethical standards

· Develop risk mitigation strategies

· Manage potential conflicts and negotiation challenges

· Create robust reporting and transparency mechanisms

· Protect the company's reputation and brand integrity

Qualifications and Requirements

· Bachelor's Degree or higher in Business, Marketing, or related field

· Minimum 5 years experience in sales/business development within manufacturing, preferably plastics, injection moulding, or ODM/OEM environments

· Proven track record in B2B sales targeting medical device companies, pharmaceutical firms, or healthcare brand owners.

· Possess in-depth knowledge of the medical device industry, including regulatory standards (eg FDA, ISO 13485, GMP).

· Familiar with plastic component manufacturing processes (eg injection moulding, extrusion, cleanroom production) and ODM models, including design collaboration and product customisation for clients.

· Performance-driven with strong independent problem-solving abilities.

· Rapid learner with adaptable and resourceful mindset.