Sales Manager

We are looking for an experienced and results-driven Sales Manager to lead our business growth in the Security & Surveillance industry. This role involves managing a sales team, developing strategies, and expanding our client base for products such as CCTV systems, access control, intrusion alarms, and integrated security solutions. The ideal candidate will have a strong background in security system sales and excellent leadership capabilities.

Responsibilities :

1. Develop and execute sales strategies to achieve business targets and market expansion

2. Lead, motivate, and manage a team of sales executives/business development professionals

3. Identify new business opportunities across commercial, industrial, residential, and government sectors

4. Build and maintain strong relationships with key clients, consultants, system integrators, and decision-makers

5. Oversee the preparation of technical and commercial proposals, presentations, and solution demos

6. Monitor project pipelines, forecasts, and performance metrics using CRM tools

7. Stay informed on the latest technologies, competitors, and trends in the security & surveillance market

8. Coordinate with technical, pre-sales, and project teams to ensure client satisfaction and timely execution

9. Conduct regular sales meetings, training, and performance reviews for the team

10. Represent the company at trade shows, expos, and client events

Skills and Ability:

1. Proven track record of meeting or exceeding sales targets

2. In-depth knowledge of CCTV, access control, video management systems, alarms, and related technologies

3. Possession of good networking capabilities

4. Strong leadership, negotiation, and interpersonal skills

5. Proficient in CRM tools, Excel, and reporting software

6. Ability to travel as needed for client meetings, site visits, and exhibitions

Qualifications and Experiences:

1. Bachelor’s degree in Business, Marketing, Electronics, Engineering, or a related field

2. MBA or equivalent in Sales/Marketing

3. 3 – 5 years of experience in security & surveillance system sales, with at least 2 years in a leadership role

4. Existing client network in real estate, infrastructure, manufacturing, or retail sectors

5. Experience working with system integrators, OEMs, and large infrastructure/security projects

6. Familiarity with regulatory and compliance requirements in the security industry


This position will be based in Taman Desa, Kuala Lumpur.