-Promote and sell F&B products to retail, wholesale, and corporate clients.

-Identify and develop new sales opportunities to expand the customer base.

-Maintain and strengthen relationships with existing clients.

-Conduct product presentations, tastings, and demonstrations.

-Achieve individual and team sales targets.

-Collect market and competitor information to provide insights for sales strategy. Prepare sales reports and maintain accurate client records. Collaborate with marketing, operations, and production teams to ensure smooth delivery and promotion of products.

-Attend trade shows, exhibitions, and market visits as needed.

-Minimum SPM / equivalent;

-Diploma or higher is an advantage.

-Proven experience in sales, preferably in the F&B or retail industry.

-Strong communication, negotiation, and interpersonal skills.

-Target-driven, self-motivated, and able to work independently.

-Knowledge of the F&B market, products, and trends is preferred.

-Willingness to travel within assigned territory.

-Field sales role requiring visits to clients, markets, and events. May involve handling product samples, deliveries, and occasional long hours to meet client needs.