JOB TASK

1. STRATEGIC PLANNING & BUDGETING
• Design, implement, and manage the company's comprehensive sales and marketing strategy to achieve aggressive growth targets.
• Prepare annual sales forecasts, set departmental budgets, and manage all resources to ensure a positive return on investment (ROI).
• Conduct continuous market research and competitor analysis to identify new business opportunities, market trends, and potential threats.

2. TEAM LEADERSHIP & MANAGEMENT
• Lead, mentor, and develop the sales and marketing teams, fostering a high performance, collaborative culture.
• Establish clear goals and Key Performance Indicators (KPIs) for the team and individual members.
• Conduct regular performance reviews, provide constructive feedback, and identify training needs to enhance team capabilities.
• Oversee the hiring and onboarding of new talent within the department.

3. SALES & MARKETING OVERSIGHT
• Direct the sales team's activities, oversee the sales pipeline, manage key client relationships, and participate in crucial negotiations.
• Develop and manage sales channels, including direct sales, distributors, and online platforms.
• Oversee the planning and execution of all marketing campaigns, including digital marketing (SEO/SEM, social media, email), branding, content, and events.
• Analyze sales and marketing performance data and present comprehensive reports and strategic recommendations to the top management/board of directors.

JOB REQUIREMENT
-A minimum of 5 - 8 years of progressive experience in sales and marketing, with 10 - 15+ years being ideal for a seasoned candidate.
-Ability to design and implement comprehensive sales and marketing strategies.
-Strong experience with preparing sales forecasts, setting departmental budgets, and managing for a positive return on investment (ROI).
-Expertise in directing sales team activities, managing sales channels (direct, distributors, online), and participating in high-level negotiations.
-Comprehensive knowledge of overseeing marketing campaigns, including digital marketing (SEO/SEM, social media), branding, and events.
-Strong ability to conduct market research, analyze competitor activities, and interpret sales and marketing performance data to make strategic recommendations.
-Required language(s): Mandarin, English, Bahasa Malaysia.
-Must be able to speak and read Mandarin to effectively communicate with Mandarin-speaking clients.