Sime Motors is the automotive arm of Sime Darby Berhad and is involved in the retail, distribution and assembly businesses. It has operations in ten markets across the Asia Pacific region. With over 40 years of experience, Sime Motors is a major industry player in the Asia-Pacific region. Sime Motors currently represents 30 brands, ranging from luxury brands (such as BMW, McLaren and Rolls Royce) to various mass market brands like Ford and Hyundai, and trucking names like Hino and Mack.