Responsibilities
1. SEO Strategy & Website Optimization

Develop and execute an SEO strategy to improve DXN’s online visibility and search rankings.
Conduct keyword research, on-page and off-page SEO, and technical optimizations.
Monitor and analyze Google Search Console, Google Analytics, and SEO tools (Ahrefs, SEMrush, Moz, etc.).
Work with the content team to ensure web pages, blogs, and landing pages are optimized for search engines.
Track industry trends and make recommendations for continuous SEO improvements.
2. Social Media Advertising & Campaign Management

Plan, create, and execute paid social media campaigns across platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn).
Define and refine target audiences for engagement and conversion.
Manage campaign budgets, bid strategies, and A/B testing to maximize ROI.
Work closely with the creative team to develop compelling ad copies, visuals, and video content.
Monitor, analyze, and optimize campaign performance using Meta Business Suite, Google Ads, and TikTok Ads Manager.
3. Digital Content & Brand Engagement

Collaborate with content creators to ensure all digital assets are aligned with SEO best practices and brand identity.
Support the development of digital content strategies to increase engagement and conversions.
Monitor online conversations, track sentiment, and assist in crisis communications and reputation management.
Ensure consistent messaging and brand positioning across all digital platforms.
4. Performance Tracking & Reporting

Develop and maintain regular reports on SEO rankings, website traffic, paid ad performance, and audience engagement metrics.
Use data insights to refine strategies and optimize content for better performance.
Present actionable insights and recommendations to senior management.
Requirements
3-5 years of experience in SEO, SEM, social media advertising, and digital marketing.
Strong knowledge of Google Analytics, Google Ads, Meta Business Suite, and TikTok Ads Manager.
Experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.).
Hands-on experience in running A/B testing, conversion optimization, and retargeting campaigns.
Strong analytical skills with the ability to interpret data and generate insights.
Excellent communication and project management skills.
Ability to work in a fast-paced environment with tight deadlines.
Additional Information
Country: MALAYSIA
Department: CORPORATE STRATEGY AND STRATEGIC COMMUNICATION
Work Location: DXN CYBERVILLE, JALAN TEKNOKRAT 1, CYBER 3, 63000 CYBERJAYA, SELANGOR
Attachment: View Attachment
External Link