Role Overview / 职位概述
As the Sales Manager (GWM) at Auto Elegance Sdn Bhd, you will lead a team of Sales Advisors selling GWM vehicles, including EVs and SUVs, from our showroom in Johor Bahru / Skudai. You will be responsible for achieving branch sales targets, coaching and developing your team, and ensuring an outstanding customer experience from first contact to vehicle delivery.

You will manage day to day showroom operations, execute sales strategies, and build a performance-focused culture that grows volume, profitability, and customer loyalty for the GWM brand.

作为 Auto Elegance Sdn Bhd 的 GWM 销售经理，你将带领一支销售顾问（Sales Advisor）团队，在柔佛新山 / 士古来展厅负责 GWM 旗下电动车及 SUV 车型的销售。你将负责达成分店销售目标、辅导并发展团队成员，并确保从客户首次接触到车辆交付的整个流程都拥有出色的客户体验。

你需要管理展厅日常营运，执行销售策略，并打造以业绩为导向的团队文化，推动 GWM 品牌在销量、盈利能力与客户忠诚度方面持续增长。

Key Responsibilities / 主要职责
1. Team Leadership & Coaching / 团队领导与辅导

Lead, motivate, and manage a team of Sales Advisors to achieve individual and team sales targets.

Conduct regular coaching, role plays, and product knowledge sessions, including GWM product and EV updates.

Set clear performance expectations and provide structured feedback through monthly reviews.

Support the recruitment, onboarding, and training of new Sales Advisors.

领导、激励并管理销售顾问团队，达成个人及团队销售目标。

定期开展辅导、情景演练（role play）及产品知识培训，包括 GWM 新车型及 EV 更新。

设定清晰的绩效目标，并通过月度评估给予结构化反馈。

参与新销售顾问的招聘、入职及培训工作。

2. Sales Strategy & Performance Management / 销售策略与业绩管理

Develop and implement sales strategies to grow showroom traffic, test drives, conversion rate, and closing ratio.

Plan and monitor monthly, quarterly, and annual sales targets for the team.

Analyse sales performance, lead sources, and pipeline; take corrective action where needed.

Work with management to develop campaigns, promotions, and pricing strategies within company and principal guidelines.

制定并落实销售策略，提升展厅客流、试驾次数、转化率及成交率。

为团队制定并跟进月度、季度及年度销售目标。

分析销售表现、线索来源（lead source）及销售管道（pipeline），并在需要时采取改善措施。

在公司和厂方政策范围内，与管理层合作制定活动、促销及价格策略。

3. Customer Experience & Relationship Management / 客户体验与关系管理

Ensure every customer is greeted and handled professionally in line with GWM brand standards.

Resolve escalated customer issues promptly and effectively to protect dealership and brand reputation.

Build and maintain relationships with key customers, fleet buyers, and corporate accounts.

Promote a culture of follow up, referral generation, and long-term customer relationships.

确保每位客户从进店开始都能按照 GWM 品牌标准，获得专业、一致的服务体验。

及时有效处理升级的客户问题，维护经销店及品牌声誉。

建立并维系与重点客户、车队客户及企业客户的良好关系。

推动团队形成主动跟进、转介绍及长期客户经营的文化。

4. Sales Process & Showroom Operations / 销售流程与展厅运营

Oversee the end to end sales process: enquiry, test drive, quotation, booking, loan approval, trade-in, and vehicle delivery.

Ensure all sales documentation is accurate, complete, and compliant.

Monitor showroom standards, vehicle display, test drive units, and customer-facing readiness.

Implement and enforce SOPs for sales activities and customer handling.

全面监督端到端销售流程：咨询、试驾、报价、订车、贷款审批、旧车置换（trade in）及车辆交付。

确保所有销售文件准确、完整并符合规定。

监督展厅标准，包括车辆陈列、试驾车状况及整体对客准备度。

制定并执行销售活动与客户接待的标准作业流程（SOP），并确保团队遵循。

5. Collaboration & Cross-Functional Coordination / 跨部门协作与协调

Work closely with Marketing to drive lead generation through online campaigns, social media, roadshows, and events.

Coordinate with After Sales / Service teams to ensure a seamless ownership experience for customers.

Liaise with Finance, Admin, and Management on pricing approvals, stock allocation, and reporting needs.

与市场团队紧密合作，通过线上活动、社交媒体、路演及活动，为 GWM 车型导流并获取销售线索。

与售后 / 服务团队协调，为客户提供顺畅的一体化用车体验。

与财务、行政及管理层沟通，处理价格审批、车辆分配及相关报表需求。

6. Reporting & Compliance / 报告与合规

Prepare daily, weekly, and monthly sales reports, including units, revenue, margin, lead status, and pipeline.

Track competitor activities, market trends, and customer feedback, and share insights with management.

Ensure adherence to company policies, GWM/manufacturer standards, and relevant regulatory requirements.

准备并提交每日、每周及每月销售报告，包括台数、营收、利润、线索状态及销售管道等。

跟踪竞争对手动态、市场趋势及客户反馈，并向管理层分享洞察与建议。

确保遵守公司政策、GWM / 厂家标准及相关法规要求。

Requirements / 任职要求
Minimum 5 - 8 years of working experience in sales, with at least 2 - 3 years in a supervisory or managerial role.

Experience in automotive sales (passenger vehicles / EVs) is strongly preferred.

Proven track record of achieving and exceeding sales targets as an individual and as a leader.

Strong leadership, people management, and coaching skills.

Excellent communication and interpersonal skills; comfortable dealing with both retail and corporate customers.

Strong analytical and planning skills; confident using basic sales systems / CRM and reporting tools.

Language: Proficiency in Mandarin and English. Bahasa Malaysia is a plus.

Possess a valid driving licence and able to conduct or oversee test drives.

至少 5 - 8 年销售工作经验，其中至少 2 - 3 年担任主管 / 经理级职位。

具备乘用车 / 电动车（EV）汽车销售经验者优先。

有明确销售业绩记录，证明能持续达成及超越个人与团队销售目标。

拥有较强的领导力、团队管理及辅导能力。

优秀的沟通与人际交往技巧，能自如应对零售及企业客户。

良好的分析与规划能力，能熟练使用基础销售系统 / CRM 及报表工具。

语言能力： 具备良好的普通话及英文沟通能力；会马来文者更佳。

持有有效驾驶执照，能亲自或监督安排试驾。

Work Location / 工作地点
No. 197 & 199, Batu 4 ½, Skudai Highway,
Kampung Skudai Kiri, 80200 Johor Bahru, Johor, Malaysia

（工作地点：柔佛新山士古来 Skudai 一带展厅）