B2B Senior Sales Executive

Job brief

This position is responsible for driving and growing the MFP (Multi-Function Printer) business across key cities in Malaysia by managing and developing dealer partners and sales integrators. The role aims to achieve +20% sales growth year-on-year, expand partner networks, and cross-sell complementary solutions such as SNDS, Smart Working Life Solutions, and Consumer Electronic Products (CEP). This role also contributes to overall B2B channel expansion and revenue growth in line with the division’s goals.

Job Responsibilities:

Manage and develop existing MFP dealers in key cities to achieve sales growth targets.

Drive +20% annual sales growth for MFP business compared to the previous year.

Identify, recruit, and onboard new System Integrators (SIs) in strategic regions to expand sales reach.

Promote and upsell SNDS, Smart Working Life Solutions, and CEP products to complement core MFP business.

Conduct regular product training and business reviews with partners to enhance selling capabilities.

Work closely with the product, marketing, and support teams to execute sales programs and campaigns.

Monitor market trends, competitor activities, and customer feedback to inform sales strategies.

Ensure timely and accurate reporting of sales performance, forecasts, and market activities.

Attend customer meetings, site visits, and presentations to support dealer and SI engagements

Ensure compliance with company policies, pricing structures, and contractual terms.



Job Requirements:

Bachelor’s degree in Business, Marketing, IT or related field.

Minimum 3–5 years of B2B sales experience, preferably in office automation, ICT or solution sales.

Proven track record in dealer/channel management and sales growth achievement.

Strong business development and negotiation skills.

Good knowledge of the MFP industry and smart office solutions is an advantage.

Excellent communication and interpersonal skills.

Willing to travel within Malaysia as needed.