Digital Marketing Specialists

Digital Marketing Specialists (B2B/Cloud/SaaS/IT Services)

Job Purpose:
We are seeking a data-driven Marketing Specialist with direct experience in the cloud or SaaS industry. This role is designed for a marketer who understands the cloud buyer's journey and can hit the ground running. You will be responsible for executing high-impact marketing initiatives that drive qualified leads and accelerate business growth for our cloud and security solutions across the APAC region.

Key Responsibilities:
• Plan, execute, and optimize marketing campaigns to generate qualified leads and build a sustainable pipeline.

• Manage digital marketing activities across paid and organic channels (Google Ads, LinkedIn, EDM, SEO/SEM, etc.).

• Develop and deliver marketing content (articles, landing pages, email campaigns, social media, sales presentations) tailored to business needs.

• Coordinate and execute online and offline marketing events, including webinars, workshops, roadshows, and partner activities.

• Monitor and analyse marketing KPIs, ROI, and engagement metrics to evaluate campaign performance and recommend improvements.

• Collaborate with sales, technical, and business teams to ensure marketing strategies support overall business objectives.

• Support other marketing and business development initiatives as directed by the Business Development Director.

Qualifications & Requirements:
• Diploma or Bachelor’s degree in Marketing, Communications, Business, or a related field.

• Must have 2–3 years of hands-on B2B marketing experience, preferably in cloud, SaaS, cybersecurity, or IT services.

• Proven track record in generating qualified leads through digital campaigns and events.

• Strong copywriting and content creation skills with the ability to articulate technical value propositions.

• Hands-on experience with marketing tools (e.g., Google Analytics, LinkedIn Campaign Manager, CRM systems). • Proactive, results-oriented, and able to manage multiple projects in a dynamic environment.

• Fluency in both Mandarin and English is required to support regional campaigns.

Benefits & Perks:
• Competitive salary and growth opportunities.

• Medical insurance coverage.

• Exposure to regional marketing campaigns in the fast-growing cloud technology industry.

• Collaborative and dynamic working environment.

• Convenient location: 10 mins walking distance from LRT & MRT.

• Young, passionate & friendly working environment.

• Complimentary snacks and beverages.