Marketing Executive

Qualifications & Requirements:

Diploma, Advanced/Higher/Graduate Diploma in Marketing or relevant.

Strong interpersonal relationship and communication skills

Able to use relevant IT systems for marketing planning & measurement, as well as CRM data management system (e.g. DMS, MS Office, Adobe Illustrator).

At least 1 - 2 years of experience in the related field.

Possess good communication skills both in spoken and written in English and Malaysia. Mandarin will be added advantage.

Ability to work effectively in a fast-paced, dynamic environment.

Working Location: Seremban 2.

2 Full Time position available.


Job Description:

To manage and ensure the entire product portfolio which includes BMW, MINI, BMW Motorrad & BMW Premium Selection and other services including Lifestyle products & accessories; are living up to the brand values & standards accordingly.

Development and execution of a strategic marketing plan that will help the dealership reach potential new customers for both sales and after-sales department.

Deliver results as per defined KPIs (e.g. Leads generation, number of visitors, budget, number of test drives generated, bookings & ROIs).

Build & maintain relationship with relevant counterparts & external partners (e.g. agency, service providers, etc.).

Keep up to competitors' product and marketing activities, and to derive competitive solution accordingly.

Maintain a deep and thorough understanding of both traditional and emerging marketing channels, media, trends & cooperation partners.

To plan and execute digital marketing strategy, and able to produce marketing materials e.g. digital banners, Facebook, Instagram & Website content.

Knowledge in relevant commercial law, labour law, legal disclaimer & PDPA.