Assistant Category Manager

Universal Robina Munchy's is looking for an Assistant Manager, Category Development.

Support Category Development to jointly develop category / brand vision with marketing. Planning and execution excellence for marketing plans and NPD launches.



What are the Roles and Responsibilities?

Assist in benchmarking data for New Product Development (NPD), Renovations, and Relaunches.

Compile and validate volume forecasts, Temporary Price Reductions (TPR), and promotions to ensure alignment with sales targets.

Compile listing fees and provide regular status updates on progress and payments.

Support the development of category stories for customers and key accounts through detailed analysis.

Manage Retail 360 initiatives for channels and key customers, including trade support, Point of Sale Materials (POSM), displays, and sampling points.

Ensure the availability of NPD stocks and the appropriate types of POSM within budget.

Plan and oversee the execution of in-store activations, ensuring alignment with sales goals and budget constraints.

Assist in developing and analyzing channel trade plans to optimize sales and customer engagement.

Support the creation and maintenance of customized trade calendars for specific channels and customers.

Coordinate and execute channel-specific activations and trade marketing campaigns.

Manage the planning, distribution, and placement of POSM to ensure effective in-store visibility.

Liaise with third-party agencies to manage promotional activities, ensuring timely and quality execution.

Assist in analyzing the return on investment (ROI) of promotions and support Profit & Loss (P&L) assessments.

Provide general support to the Trade Marketing team, including ad hoc projects and tasks as needed.



What are the Qualifications?

Minimum Degree in Business/Marketing or related field.

Minimum 3-5 years of Trade Marketing experience.

Experience with NPD, POSM, and in-store activation in the FMCG industry is preferrable.