Assistant Manager - Market Development

Who We Are Looking For

We are currently seeking a dynamic talent to join our Market Development team in Malaysia. The Assistant Market Development Manager plays a pivotal role in supporting the growth and development of USANA Malaysia’s Brand Partners network. This role is responsible for recommending, developing, and executing strategic programs that strengthen relationships with Brand Partners, particularly leaders, to drive recruitment and sales growth. The Assistant Manager will coach and collaborate closely with market leaders and Brand Partners to empower them in effectively promoting USANA’s products and business opportunities.



What You Will Do as a USANA Assistant Market Development Manager



Duties and Responsibilities

Essential



Maintain regular and meaningful contact with Brand Partners, with special focus on identified leaders, to foster a strong sense of community and loyalty to USANA.

Identify and mentor emerging leaders by providing ongoing monitoring, coaching, and encouragement to help them maximize their potential.

Keep leaders and Brand Partners informed and aligned with company updates, strategic directions, and business priorities.

Assist in the planning and execution of a comprehensive annual training program tailored to associates at various skill levels and stages of development, including onsite workshops and regional roadshows.

Support the execution of recognition and incentive programs designed to motivate and reward successful Brand Partners behaviors, ranging from congratulatory calls and rank advancement lapel pins to annual Awards Ceremonies and incentive trips both locally and abroad.

Collaborate with the Marketing Department to organize prospecting events such as product launches, health fairs, and open houses that create opportunities for associates to introduce new prospects to USANA.

Provide timely, insightful feedback on industry trends, competitor activities, and market conditions to management to inform strategic decision-making.

Assist in the preparation and monitoring of annual budgets for training and recognition programs, ensuring expenditures aligned with approved figures.

Track and analyze the effectiveness of promotional campaigns and provide actionable recommendations.



Additional



Maintain a high level of confidentiality regarding company and Brand Partners information.

Foster strong cross-functional relationships with internal teams to ensure seamless execution of initiatives.

Champion open and effective communication among staff and Brand Partners.

Be available to travel domestically and internationally, including weekends and evenings, to support company and Brand Partners events.

Undertake other duties or ad hoc projects assigned.



Qualifications/Knowledge, Skills & Abilities Requirements

Bachelor’s degree in business, marketing, communications, health sciences, or a related field.

Minimum of 4 years of professional experience, including at least 2 years in a supervisory or coaching role, preferably within the Direct Selling industry.

Excellent command of spoken and written English, Mandarin, and Malay; public speaking and presentation skills in these languages are essential. Knowledge of additional languages or dialects is an advantage. We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking customers and brand partners.

Strong interpersonal skills with the ability to effectively engage and influence associates and employees at all levels.

Proficient in relevant computer software and internet resources that support market development and marketing efforts.

Exceptional organizational skills, with the ability to manage multiple projects and meet deadlines under pressure.

Demonstrates maturity, a positive attitude, and a collaborative team spirit.

Detail-oriented, articulate, hands-on, and results-driven.

Effectively and efficiently perform all essential job duties and responsibilities with or without direct supervisor and without posing a direct safety threat to others or self.