Assistant Manager, Strategic Partnership

Position Responsibilities

1. Partner Farming & Relationship Management

Manage and deepen relationships with mid-tier corporate partners (e.g., insurance, co-working, retail, F&B-adjacent accounts)

Conduct Quarterly Business Reviews (QBRs) for assigned accounts; prepare data-led performance decks

Maintain partner retention rate through proactive engagement and renewal planning

Identify upsell opportunities within existing accounts and coordinate with the Manager on escalation

2. Commercial Conversion

Convert commercial trials to paid recurring arrangements

Maintain a live tracker pipeline with status, action owner, and next steps

Conduct on-site activation support and pitch presentations for MNC and office-based prospects

3. Corporate Channel Development (Vouchers, Events, Bulk Orders, Gifting, Pantry Supplies)

Build and manage the corporate sales pipeline — vouchers, events, gift boxes, pantry subscriptions, and branded merchandise

Coordinate with internal stakeholders on order fulfilment, production timelines, and client communications

Track revenue monthly; escalate blockers and surface data-driven opportunities to the Manager

4. New Corporate Account Acquisition

Source, qualify, and onboard new corporate accounts

Manage the full sales cycle from cold outreach to signed agreement for mid-tier accounts

Represent ZUS Coffee at networking events, industry functions, and BD roadshows as required

Maintain records accurately and up to date at all times

5. Singapore Market Support

Assist the Manager in developing SG-specific partnership strategies

Support activations for offices and staff discount programmes in the SG market

6. Reporting & Internal Coordination

Submit weekly pipeline update reports to the Manager

Collaborate with internal stakeholders on campaign execution and logistics

Participate in team planning sessions and contribute to the department’s quarterly reviews



Qualification & Experience

Bachelor’s degree in Business, Marketing, Communications, or related field

Minimum 3–5 years of B2B sales, account management, or corporate partnership experience

Experience in FMCG, F&B, retail, or hospitality industry is an advantage

Prior exposure to gifting/merchandise channels is a plus

Strong commercial acumen with a proven track record of hitting sales or conversion targets

Excellent written and verbal communication in English and Bahasa Malaysia

Confident presenter — able to deliver QBRs and pitches to C-suite and HR decision-makers

Self-starter with strong planning and prioritisation skills; thrives in a lean, fast-paced team

Proficient in Google Workspace, Microsoft Office, and CRM/productivity tools (Lark or equivalent)

Comfortable with cross-border travel; valid passport with ability to travel to Singapore

High ownership mindset — treats accounts as if they are your own business

Data-driven: uses numbers to tell the story and influence decisions

Team player who collaborates well without needing heavy supervision

Genuine enthusiasm for ZUS Coffee’s brand mission and growth story