Digital Marketing Growth

Key Responsibilities:

AI-Driven Content Creation
Utilize generative AI tools to create engaging content including videos, visuals, and marketing assets

Develop platform-specific content for:

Instagram, TikTok, Facebook, LinkedIn, and YouTube

Support creative ideation and execution using AI-assisted workflows





Digital Campaign Execution
Manage end-to-end digital campaigns from planning to publishing

Coordinate content creation, editing, scheduling, and deployment

Ensure all deliverables align with branding and campaign objectives

Workflow Automation & Optimization

Research and implement AI tools to improve marketing efficiency

Support automation of content production, reporting, and workflows

Identify opportunities to streamline daily marketing operations

Trend Intelligence & Innovation

Monitor social media trends, platform updates, and AI advancements

Experiment with new tools, formats, and content strategies

Recommend innovative approaches to improve engagement and reach

Performance Monitoring & Reporting

Track and analyze campaign and content performance

Optimize content based on audience behavior and platform algorithms

Prepare reports and actionable insights for continuous improvement

Knowledge and Skill Requirements:

Requirements




1–2 years experience in digital marketing / content creation


Bachelor’s Degree in Marketing, Digital Marketing, Mass Communication, Media, Branding, or related field


Hands-on experience with AI content generation tools


Experience managing social media platforms and campaigns


Background in video editing or content production is an added advantage


Familiar with Generative AI tools (e.g. Midjourney, ChatGPT, Runway, HeyGen, Adobe Firefly)


Skilled in editing tools such as Adobe Creative Suite, Canva, CapCut, or Premiere Pro


Understanding of social media platforms: Instagram, TikTok, Facebook, LinkedIn, YouTube


Exposure to automation tools (e.g. Zapier, n8n) is an advantage
Core Competencies


Creative thinker with strong storytelling ability


Analytical and data-driven mindset


Strong communication and coordination skills


Adaptable to fast-changing digital trends and technologies


Detail-oriented with strong execution capabilities


Team player with collaborative mindset




Work Schedule:
Standard working hours

5 working days per week

Benefit:

EPF & SOCSO

Medical benefits

Exposure to AI-driven marketing tools and technologies

Career growth in digital innovation and branding