职位详情
国籍要求:马来西亚
职位描述
Key Responsibilities
1. Training s Development
· Design and deliver training programs to improve hosts’ presentation, communication, and sales skills.
· Conduct mock livestreams, product demos, and performance workshops.
· Provide ongoing coaching and feedback to help hosts enhance engagement, conversion, and on-screen confidence.
· Develop training materials, guidelines, and standard scripts aligned with brand tone.
2. Performance Evaluation s Improvement
· Monitor daily/weekly live host performance (sales data, engagement metrics, viewer retention).
· Identify performance gaps and create improvement plans.
· Conduct one-on-one feedback sessions to help hosts meet KPIs.
3. Contents Quality Control
· Work closely with the marketing and product teams to ensure livestream content is accurate, engaging, and aligned with campaign objectives.
· Review host content and provide input on product storytelling and brand messaging.
· Ensure hosts follow company guidelines for communication, appearance, and brand representation.
4. Recruitments Onboarding Support
· Participate in the recruitment and audition process for new hosts.
· Conduct onboarding and training for new hires to ensure readiness before going live.
5. Collaborations Reporting
· Collaborate with HRBP and Live Commerce team to align training goals with business objectives.
· Prepare regular training reports and improvement updates for management.
Requirements
· Diploma/Degree in Communications, Marketing, Media, or related field.
· 2–4 years of experience in live commerce, sales training, or performance coaching.
· Strong understanding of TikTok, Shopee Live, or similar platforms.
· Excellent presentation, coaching, and communication skills.
· Creative, energetic, and passionate about people and performance development.