职位详情
国籍要求:马来西亚
职位描述
What you'll be doing
Analysing customer data to identify and define key customer segments based on their needs, preferences and behaviours
Designing tailored product and service offerings to better serve each customer segment
Developing and executing strategic marketing plans to effectively reach and engage target customer groups
Building and maintaining strong partnerships with key industry players to explore new business opportunities
Monitoring market trends and competitor activities to identify opportunities for innovation and improvement
Collaborating with various departments to ensure a seamless and consistent customer experience
Preparing detailed reports and presentations to communicate insights and recommendations to senior management
What we're looking for
Minimum 5 years of experience in customer segmentation, partnership management or a related field in the banking/financial services industry
Strong analytical and problem-solving skills with the ability to derive meaningful insights from customer data
Excellent communication and stakeholder management skills, with the ability to influence and collaborate across teams
Understanding of the banking industry, customer behaviour and emerging trends
Bachelor's degree in Business, Marketing, Finance or a related discipline