Marketing Manager

Key Responsibilities:

Develop and execute end-to-end digital marketing strategies focused on performance and ROI

Plan and manage multi-channel campaigns across Google, Facebook, Instagram, LinkedIn, and other digital platforms

Drive lead generation and conversion optimization across the full marketing funnel

Monitor campaign performance using analytics tools and continuously optimise for growth

Manage marketing budgets and scale campaigns effectively across target markets

Collaborate with internal teams (Sales, Product, Global Marketing) to align marketing initiatives with business goals

Work with external partners and media channels to localize and optimize campaigns for target audiences

Establish and improve marketing processes, workflows, and reporting frameworks

Provide regular insights and reports to management with actionable recommendations

Requirements

Bachelor’s degree in marketing, Business, or related field

Minimum 5 years of marketing experience, preferably in Forex / CFD / financial services, Fintech and online trading / gaming / sports betting industries

Proven experience in performance marketing and digital campaign management

Strong understanding of lead generation funnels, paid media (Google Ads, Meta Ads, etc.), SEO / Email marketing / CRM and conversion rate optimization (CRO)

Experience with marketing analytics and reporting tools (e.g. Google Analytics, CRM systems)

Experience with marketing automation platforms (e.g. Salesforce Marketing Cloud, ExactTarget or similar) is an advantage

Strong leadership and stakeholder management skills

Excellent communication and interpersonal skills in English, Mandarin, and Bahasa Indonesia (written and spoken)

Ability to work in a fast-paced, results-driven environment

Why Join ACY Securities?

Competitive salary + performance-based bonus

Opportunity to build and lead the Malaysia marketing team

Join a rapidly growing global fintech company headquartered in Sydney

Exposure to international markets and cross-border collaboration

Strong career progression opportunities within a global organisation