Retail Sales and Operations Manager

Responsibilities:

1. Drive Regional Sales Growth and Achieve Targets

Analyse regional sales data to identify trends, strengths, and areas for improvement and working closely with The Head of Business Unit.

Set clear, measurable, and achievable sales targets for teams.

Foster collaboration among teams to share best practices and leverage cross-region insights.



2. Develop and Implement Effective Training Programs

Conduct a needs assessment to identify skill gaps among staff.

Create training modules focused on product knowledge, customer engagement, and sales techniques. To work with Head of BU and HR to develop training.

Schedule regular evaluations to measure the effectiveness of the training and make adjustments as needed.



3. Mentor and Support Staff for Operational Excellence

Identify high-potential employees and provide them with development opportunities.

Encourage staff to set career goals and provide resources to help them achieve these.

Work closely with Store Supervisor and celebrate individual and team achievements to boost morale and motivation.



4. Ensure Compliance with Company Policies and Operational Standards & Operational Excellence.

Working closely with Head of Business Unit, regularly communicate company policies and updates to all staff.

Conduct periodic audits to ensure adherence to operational standards.

Provide training on compliance and address any gaps proactively.

Oversee day-to-day operations within the region to ensure efficiency and adherence to standards. Implement new processed to streamline and improve customer experience.



5. Campaign Management: Planning, executing, and evaluating marketing campaigns across various platforms (digital, print, social media, etc.).


6. Customer Engagement: Developing strategies to increase customer engagement, loyalty, and retention through various marketing initiatives



7. Partnership Program: Building and managing strategic partnerships with key industry players, malls, brands, and vendors to expand reach, increase visibility, and create mutually beneficial marketing and sales opportunities.



Key Performance Indicators (KPIs):

1. Sales Metrics

Percentage of sales target achieved (monthly/quarterly/yearly).

Growth rate of regional revenue compared to the previous period.

Customer acquisition and retention rates.



2. Operational Excellence and Compliance

Average resolution time for customer or operational issues.

Audit scores for operational compliance and standards.

Frequency of non-compliance incidents.

Audit and review scores for policy adherence.


3. Training and Development

Percentage of staff completing training programs.

Improvement in team sales performance post-training.

Employee satisfaction scores related to professional growth opportunities.



4. Customer Experience

Net Promoter Score (NPS) or customer satisfaction ratings.

Resolution time for customer complaints.

Number of repeat customers and referrals.