Senior Analyst/ Assistant Manager, Data & Insights

ROLE SUMMARY:

Responsible for supporting & analyzing customer data from various databases across ASEAN
Coordinate with stakeholders across different country event teams to execute continuous process improvement and system implementation
Expected to write SQL / Python code to extract data from various databases, cleanse, validate, consolidate, and visualize data
PRINCIPAL DUTIES AND RESPONSIBILITIES:

Work with Marketing, Operation, and Technology to source the necessary data and understand the data
Manage master data, including creation, updates, import, and export
Review and validate a wide range of SQL-based data across different databases and systems
Define data performance, lifecycle and quality metrics and ensuring compliance with data related policies and standards
Ensure data quality issues are logged, tracked, and remedied in a timely and effective manner
Engage and execute the dashboards on Tableau / PowerBI, or similar visualization tools
Perform ad-hoc data analysis and present results in a clear manner
Provide system and data management support to internal ASEAN teams for ongoing and new initiatives
Monitor key performance indicators (KPIs) and report metrics to upper management
Translate business needs into functional specifications and user stories for technical teams
Analyze and model business processes to identify areas for improvement
Ability to continuously monitor and adapt to emerging technologies, industry trends, and evolving business environments to ensure solutions remain forward-thinking and competitive
Qualifications

Degree / Diploma in IT, Computer Science, Statistics, Applied Mathematics, Business Analytics, or equivalent quantitative fields
3+ years’ experience in business and data analytics
Strong in SQL to perform data querying and conducting data analysis
Experience in handling large data sets and relational databases
Experience with ETL pipelines or data integration tools
Familiarity with marketing analytics or customer data platforms
Knowledge in Python will be an advantage
Experience in Reporting tools (Tableau / PowerBI) will be an advantage
Familiarity with SDLC processes and Agile methodologies
Strong communication (spoken & written) skills
Ability to work in a fast-paced environment with minimal supervision
Good interpersonal, analytical, and problem-solving skills