Senior Marketing Executive

Key Responsibilities
Sales & Account Management (B2B)
Manage and support key retail accounts

Plan and execute monthly and yearly sales & marketing plans for each brand

Monitor sales performance and prepare monthly sales reports

Coordinate promotions, campaigns, in-store displays and activities with retailers

Support sales targets and expand brand visibility in stores

Digital Content & Creative Support
Prepare and manage digital assets including:

Social media postings

Promotional visuals

Mailers for retailer e-catalogues

Ensure all visuals follow brand guidelines and retailer requirements

Coordinate with design team for artwork and creative materials

Social Media & Campaign Execution
Assist with monthly social media postings based on promotions and campaigns

Coordinate posting schedule and campaign visuals with marketing team

Support content planning for product launches and seasonal promotions

E-Commerce & Marketplace Management (B2C)
Plan and execute monthly promotions and campaigns on marketplaces

Prepare banners, visuals and product images for online platforms

Monitor online sales performance and prepare monthly e-commerce sales reports

Event Management & Operations
Plan, coordinate and execute marketing events, roadshows, product launches and in-store activations

Manage event logistics including vendors, materials, setup and on-site coordination

Support operational arrangements for promotions, displays and campaign execution

Monitor event effectiveness and prepare post-event reports and evaluations

Reporting & Analysis
Prepare monthly sales and campaign performance reports

Track promotion results and recommend improvements

Other Duties
Liaise with internal teams, retailers and external agencies

Support ad-hoc sales & marketing projects as assigned

Requirements / Qualifications

Diploma / Bachelor’s Degree in Marketing, Business, Sales or related field

1–3 years of experience in Sales & Marketing, preferably in personal care / FMCG / retail

Experience handling B2B retail accounts (Watsons, Guardian, AEON is an advantage)

Experience in e-commerce platforms, digital marketing and event coordination is preferred

Strong analytical, reporting and Microsoft Excel skills

Creative, detail-oriented and well-organized

Good communication and coordination skills

Benefits & Others

EPF & SOCSO provided

Annual Leave: 14 days

Medical Leave: 14 days

Punctuality Incentive

Yearly Bonus (based on performance & company results)

Friendly working environment