Social Media Team Lead

Key Responsibilities:

Develop Comprehensive Social Media Strategy: Create and implement strategic social media plans aligned with marketing objectives to significantly drive brand awareness and grow our online presence. Ensure our social media activities effectively communicate the Juwai IQI brand message and values across all platforms.

Content Creativity & Execution: Oversee the planning and execution of creative and engaging social media campaign. Actively participate in social media content creation, including video shooting, photography, and editing, to ensure dynamic, engaging, and on-trend content.

Guide Team & Foster Teamwork: Manage, provide guidance and support to the Social Media team members, encouraging a collaborative environment and smooth execution.

Performance Analysis: Track key social media metrics, analyze data, and use insights to inform and optimize strategy and content.

Cross-Functional Collaboration: Work closely with other Digital Marketing teams (Content, SEO, Performance Marketing, Video) to ensure integrated efforts and share creative ideas.

Monitor Trends: Stay up-to-date with social media trends, platform updates, and conversational topics to keep our content fresh and relevant.

Requirements:

Proven Social Media marketing experience (3+ years) with a track record in driving brand awareness and online growth.

Strong creative thinking and content skills, including hands-on experience with video shooting, photography, and editing for social media (familiarity with tools like CapCut, Canva is a plus).

A strong teamwork attitude and ability to collaborate effectively, with experience guiding or supporting team members (formal leadership experience is not the primary focus).

Strong analytical skills to track performance and make data-driven decisions.

Excellent communication and storytelling skills with a flair for engaging social content.

Bonus Points If You Have:

Experience working in a digital marketing or branding agency.

Experience managing social media for a global brand or across multiple markets.

Knowledge or familiarity with Media Buying (Paid Social).

You are fluent in English (written and spoken). Knowledge of Bahasa Malaysia or Mandarin is a strong advantage.

Why Join Us:

Shape social media strategy and brand presence for a global real estate tech leader.

Opportunity to work in a highly creative, collaborative, and supportive team environment, contributing directly to content creation.

Be part of a company driving innovation and growth globally.