Xiaohongshu Marketing Intern

Key Responsibilities:
1. Content Strategy & Creation
End-to-End Production: shoot, and edit high-quality photos and videos optimized for Xiaohongshu’s aesthetic.
Copywriting: Craft engaging captions, hashtags, and descriptions that align with brand voice and marketing goals.
Trend Analysis: Research trending topics to keep content fresh and competitive.

2. KOC & Campaign Management
Influencer Relations: Identify, vet, and manage communications with KOCs.
Workflow Coordination: Oversee the draft review process between KOCs and clients to ensure timely approvals and quality control.
Performance Tracking: Monitor campaign metrics and gather insights for future optimization.

3. Brand Growth & Engagement
Multi-Platform Promotion: Manage and cross-promote company content across Xiaohongshu, IG, and TikTok.
Community Management: Drive brand loyalty by engaging with followers and monitoring brand mentions.
Reporting: Assist in analyzing content performance and supporting ad hoc marketing tasks

Working Hours & Arrangement:
Monday to Thursday (Work From Home): 09:00 AM – 06:00 PM
Friday (In-Office / Setia Sentral): 08:00 AM – 04:00 PM